Cheap and fashionable clothing lines are satisfying customers around the globe, but on the other hand, those fast fashion brands contribute to landfill pollution. Fast fashion is at its peak because of its low-cost and fast production that follows every trend on the market.But how much does fast fashion actually cost us?

Fast fashion has become a major environmental problem in recent years. The production of clothes, in particular, has an outsized impact on the environment due to the massive amount of resources and energy used to create them. This overconsumption of resources has dire consequences, including air and water pollution, hazardous waste, and climate change.

What is Fast Fashion?

Fast fashion is considered to be fashion that is rapidly following trends and copying other brands. Brands that are fast-fashion have low costs of production and distribution, which lead to cheap prices for consumers. The idea is to concentrate on the quantity but not on the quality of the final product. The first paths of fast fashion started in the 1990s in New York City.